The AMA Recap: Fintech & Finance

Here's what we covered.

On September 17, our Ask Media Anything webinar featured Suman Bhattacharyya from Tearsheet and Banking Dive, Renato Capelj from Benzinga, Callum Burroughs from Business Insider, and Mary Ann Azevedo from FinLedger. These four top reporters and contributors for fintech and finance publications answered questions for 60 minutes straight, so make sure you check out the recording below. Thank you to everyone for their questions and participation!

Let's go live.

Here are some of the top AMA tweets and words of advice from our panelists. If you want the full scoop, check out the recording of the webinar above. 

Suman Bhattacharyya of Tearsheet, Banking Dive & FinLedger

Q: What keywords in a subject line or pitch will always get your attention? @renatolcapelj says trading technology & interviewing executive. @bayareawriter and @CallumBurroughs say exclusive, bank tech, unicorn. @newsient says exclusives and exciting companies #AMA

— BAM (@BAMtheagency) September 17, 2020

.@newsient of @tearsheetco & @bankingdive says if you want to a pitch to break through a journalist's full inbox, you need to grab their attention immediately. "The first couple of lines and the subject line are pretty crucial" #askmediaanything

— BAM (@BAMtheagency) September 17, 2020

Renato Capelj of Benzinga.com

Q: What are your journalist pet peeves? @renatolcapelj of @Benzinga says, "Don't abuse the relationship." If we build a solid relationship covering one topic, don't try to slip in another topic or idea that has nothing to do with what I write about #AMA #askmediaanything

— BAM (@BAMtheagency) September 17, 2020

Callum Burroughs of Business Insider

#AMA Q: What would you advise comms people who have to ensure an embargo and can’t share much detail? @CallumBurroughs says "We all get the game we have to play with embargoes. I don’t know many people who break an embargo so you can assume we’ll agree to it." #askmediaanything

— BAM (@BAMtheagency) September 17, 2020

Not every #fintech company is a unicorn. What will help those early-stage companies stand out? If the company is doing interesting things, it's worth starting a relationship. @CallumBurroughs says, "Selfishly, it might be a good time to jump on the rocketship." #AMA

— BAM (@BAMtheagency) September 17, 2020

Mary Ann Azevedo of FinLedger

Live from the #fintech #askmediaanything webinar, @bayareawriter of @FinLedgerNews says she often relies on her network for story sources, but sometimes finds great sources on Twitter.

— BAM (@BAMtheagency) September 17, 2020

Q: #Fintech news or trends – what are you interested in? @bayareawriter is interested in both, but it needs to apply to the pub's audience. "We want to just go beyond the 'what' and focus on the 'why' to connect the dots." #AMA #askmediaanything

— BAM (@BAMtheagency) September 17, 2020